Jon Taffer, Lifestyle
Jon Taffer is America's beverage, dining & hospitality authority with nearly 40 years of experience as an award-winning expert, entrepreneur, and thought leader in the hospitality, entertainment, and nightlife industries. Best known as executive producer and star of Paramount Network's "Bar Rescue", a non-scripted reality show that spotlights Taffer as he saves failing bars from looming closure helping Americans drink better, dine better, and love hospitality again. His latest endeavor is Taffer's Browned Butter Bourbon, a rich, bold bourbon whiskey with notes of vanilla and toffee inspired by his years of cocktail and culinary creations. In 2025, Taffer partnered with multi-brand restaurant platform, Craveworthy Brands, to scale his innovative, full-service restaurant franchise concept, Taffer's Tavern, which debuted in Alpharetta, GA in 2020 and Atlanta, GA and Orlando, FL in 2025. Taffer's Tavern is designed for modern diners who are seeking elevated tavern foods, signature crafted cocktails, and memorable hospitality experiences. Concurrently, Taffer runs Taffer Dynamics, his business consulting firm. Over the years, he has consulted for a range of well-known brands, including the NFL Network, Anheuser-Bush, Ritz-Carlton, TGI Fridays, Buffalo Wild Wings, Famous Dave's Barbecue and Fortune 500 brands such as Hyatt Hotels and Marriott International. In addition, Taffer is a best-selling author having written three books: "Raise the Bar," "Don't Bulls*t Yourself," and his newest book "The Power of Conflict: Speak Your Mind and Get the Results You Want."
